Watch Ayan's Blog Premiere

BTL Marketing- Whether it has to be always Offline?

BTL Marketing- Whether it has to be always Offline? A big question to answer as it is one of the prime mediums to connect to customers. More so, the monies spend by brands on this is substantially high

Trade Based Brand Equity

A term which is much more than sales or trade marketing. It is that component which can help the company in realizing desired output from the trade partners. Watch the trailer and stay tuned for the detailed video and blog post which will be released within 2-3 days of time

The MOP Mirage II HOW TO MANAGE Market-Operating-Price..!!

First 50 days in new sales role/function


Agency Liasoning - They R Partners... Offcourse !!

Segmentation-Targeting Positioning - Part 2


Segmentation-Targeting Positioning - Part 1

Training DSR (Distributor Sales Representative)



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